Sunday, September 27, 2009


Just saw my most favorite TV commercial. It's from the large Florida supermarket chain Publix to support youth soccer.

An overwrought father is watching his very young (looks about 3 years old) son at his first match. He suffers as his son falls, reaches to pick up the ball and so on.

Finally he goes over to the boy, obviously intending to console him:
Boy: "Did you watch me?"
Father: "Are you OK?"

Boy runs off.
Close-up of father's face dissolving into a smile.

Ah, to find that child inside us all.

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